![payporte2](https://imhafrica.com/wp-content/uploads/2022/07/payporte2-1-300x62.png)
Campaign description
Pay Porte, an omni channel retail company, approached us for assistance in developing a structured and effective influencer program. We were hired to train their in-house marketing team on how to properly structure their influencer program and use influencers to create more relatable stories. Following the session, the team revamped their influencer program, on boarded more relatable influencers, and saw a higher ROI on their influencer campaigns.
![Payporte](https://imhafrica.com/wp-content/uploads/2022/07/pp.jpg)
We were able to tailor our influencer program to be more relatable and we’ve seen an increase with our engagement and reach
Yinda
![](https://imhafrica.com/wp-content/uploads/2022/07/ee-1.png)
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