Omez Beauty is a moisture and growth haircare line based in the United States that uses African ingredients and recipes. We worked with them when they realized their brand needed a better way to reach their target audience. With the right influencers tailored to their brand identity, we were able to find an easier way to connect with their target audience. Their main goal was to spread the word about their brand and increase conversions. We collaborated with black hair creatives in the United States to meet their KPIs.